The project of Whisper “Like a girl” Campaign to break stereotypes in the society was a challenging task as women in India still struggle to freely discuss or even purchase sanitary napkins. Being a part of the traditional Indian society, I personally had witnessed women hesitating and shying away from natural phenomena.
In 2017, I got a chance to work for the change by being the digital marketing officer for the “Like a girl” ad campaign. My responsibilities included managing the crew of campus promoters, who gave out free samples. Also, encouraged the youth to normalise it by sharing it on social media platforms.
Arunima and I have worked on various Marketing assignments together at The University of Sydney, through our postgraduate studies. She is a very enthusiastic person and a great team player. Group discussions with her are fun and exciting. It has been interesting to wrap our heads around different nuances of advertising and marketing campaigns. She will be an asset to any organisation she joins and I wish her all the best for her future endeavours
I worked with Arunima on several group projects at the University of Sydney. She has a creative side to her & goes beyond limits with her ability to coordinate marketing campaigns. It was a pleasure working alongside her & I highly recommend her to other institutions looking to hire her skills & expertise.
Arunima is an outstanding team member with the highest levels of productivity. She is an excellent customer service representative with great communication skills and engaging personality type effectively helping the customers. She takes initiative and works efficiently when alone and/ or as a team.
Arunima is a highly skilled and hardworking professional. She performs well both in a team as well as an individual setting. Her ideas are creative and her ability to ensure these ideas are executed seamlessly make her work incredible. I had the opportunity of working with and mentoring Arunima for a year and I can vouch for her commitment toward the tasks at hand, her ability to both ideate and present well as well as her positive attitude toward the job. Arunima will certainly be a great resource for any company